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Pierre-André Viviers is an associate professor at the North-West University (NWU), Potchefstroom Campus, South Africa. He obtained his BCom Tourism degree in 2000 and his BCom Honours degree in Tourism Management in 2001. His master’s degree was completed in 2006. He completed his PhD in 2010, which was titled: Measuring community perceptions: An…
http://commerce.nwu.ac.za/tourism-research-economics-environs-and-society-trees-tourism-management/pierre-andr%25C3%25A9-viviers
Pierre-André Viviers
Aug 04, 2025 - Pierre-André Viviers is an associate professor at the North-West University (NWU), Potchefstroom Campus, South Africa. He obtained his BCom Tourism degree in 2000 and his BCom Honours degree in Tourism Management in 2001. His master’s degree was completed in 2006. He completed his PhD in 2010, which was titled: Measuring community perceptions: An…http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/articles-published-2017
Articles Published 2017
Jun 07, 2024 - Lucrezi S, Milanese M, Markantonatou V, Cerrano C, Sarà A, Palma M, Saayman M. 2017. Scuba diving tourism systems and sustainability: perceptions by the scuba diving industry in two Marine Protected Areas. Tourism Management, 59: 385-403. Truong, D.V. 2017. The Career Paths of Social Marketing Doctoral Graduates. Journal of Social Marketing, 7(…http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/articles-2013
Articles 2013
Jun 07, 2024 - BOTHA, A. & SAAYMAN, A. 2013. Modelling tourism demand for South Africa: An almost ideal demand system approach. Journal of Economic and Financial Sciences. 6(3): 683-706. CINI, F., KRUGER, P.S. & ELLIS, S. 2013. A model of intrinsic and extrinsic motivations on subjective well-being: the experience of overnight visitors to a National…http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/articles-2012
Articles 2012
Jun 07, 2024 - BOTHA, I. & SAAYMAN, A. 2012. Time-varying parameter error correction model to forecasting tourist arrivals in South Africa. Studies in Economics and Econometrics, 36(1): 23-42. BOTHA, K., VIVIERS, P. & SLABBERT, E. 2012. What really matters to the audience? Analysing the key factors that contribute to arts festivals ticket purchases. …Dao has been with NWU since 2015. He graduated from the University of Canterbury. His research interests include sustainable tourism, poverty alleviation, and social marketing.
http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/dao-van-truong
Dao Van Truong
Jun 07, 2024 - Dao has been with NWU since 2015. He graduated from the University of Canterbury. His research interests include sustainable tourism, poverty alleviation, and social marketing.http://commerce.nwu.ac.za/bhive-enterprise-development-centre/contact-us
Contact us
Nov 07, 2024 - Contact ushttp://commerce.nwu.ac.za/trees/post-graduate-studies-0
Post-graduate studies
May 11, 2026 - POST GRADUATE STUDIES TREES’ postgraduate programme is a dynamic hub for innovation in tourism research, attracting top talent from South Africa and around the world. With over 150 Master’s and Doctoral graduates, our students have made meaningful contributions across academia, industry, and policy. We provide opportunities to showcase research…Esmarie Myburgh obtained her BCom Communication Management degree in 2012. In the same year, she commenced with her BCom Tourism Management honours degree and was appointed as a Tourism honours assistant. She obtained her honours degree in 2013 (cum laude); in the same year, she began with her MCom Tourism Management degree and was appointed as a…
http://commerce.nwu.ac.za/tourism-management/esmarie-myburgh
Esmarie Myburgh
Aug 04, 2025 - Esmarie Myburgh obtained her BCom Communication Management degree in 2012. In the same year, she commenced with her BCom Tourism Management honours degree and was appointed as a Tourism honours assistant. She obtained her honours degree in 2013 (cum laude); in the same year, she began with her MCom Tourism Management degree and was appointed as a…http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/research-reports-2013
Research Reports 2013
Jun 07, 2024 - TREES. 2013. A marketing analysis and economic impact of the Adam Lambert Concerts. Tourism Research in Economic Environs & Society: Potchefstroom. TREES. 2013. A marketing analysis of day visitors to Agulhas National Park 2012. Tourism Research in Economic Environs & Society: Potchefstroom. TREES. 2013. A marketing analysis of …http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/research-reports-2012
Research Reports 2012
Jun 07, 2024 - TREES. 2012. An economic impact analysis of Big Concerts in Cape Town. Tourism Research in Economic Environs and Society: Potchefstroom. TREES. 2012. A marketing analysis of overnight visitors to Karoo National Park 2011. Tourism Research in Economic Environs and Society: Potchefstroom. TREES. 2012. A marketing analysis of …http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/research-reports-2011
Research Reports 2011
Jun 07, 2024 - ITLS - Institute for Tourism & Leisure Studies TREES. 2011. National profile and economic impact of biltong hunters in South Africa. Tourism Research in Economic Environs & Society: Potchefstroom. TREES. 2011. A marketing analysis of visitors to Table Mountain National Park. Tourism Research in Economic Environs & Society:…http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/research-reports-2010
Research Reports 2010
Jun 07, 2024 - ITLS - Institute for Tourism & Leisure Studies (TREES' previous name) ITLS. 2010. The market profile and social impact of Table Mountain National Park. Institute for Tourism and Leisure Studies: Potchefstroom. ITLS. 2010. A marketing analysis for overnight visitors to Augrabies National Park. Potchefstroom: Institute for Tourism and Leisure…http://commerce.nwu.ac.za/tourism-research-economic-environs-and-society-trees/research-reports-2009
Research Reports 2009
Jun 07, 2024 - ITLS - Institute for Tourism & Leisure studies (TREES' previous name) ITLS. 2009. An evaluation of tourism impacts on the environment in South African National Parks. Potchefstroom: Institute for Tourism and Leisure Studies. ITLS. 2009. A socio-economic impact study of the Northern Cape Hunting industry. Potchefstroom: Institute for Tourism…http://commerce.nwu.ac.za/accounting-sciences/accounting
Accounting (General)
Jul 28, 2025 - Accounting Accounting [accordion], Your Path to Excellence, Discover your path to a thriving career in finance with our Bachelor of Commerce (BCom) in Accounting, which is ideal for students interested in a general business degree with a focus on accounting, management accounting, and taxation. This undergraduate programme equips you with essential skills in financial reporting, analysis, and decision-…, Core subjects, Modules include but are not limited to: Financial Accounting Taxation Management Accounting Financial Management Business Management, Degree options, BCom in Accounting Degree Duration: 3 years, full-time Offered on the Vanderbijlpark Campus [V] Curriculum code: 5FHH01, Admission requirements, BCom in Accounting APS: 24 Mathematics: Level 3 (40% or more) Afrikaans/ English Level 4 (50% or more) , Professional bodies, South African Institute F or Business Accountants (SAIBA) For more information, visit their website: https://saiba.org.za/ , Career opportunities, Accountant Cost and management accountant Financial manager Tax practitioner General manager Teacher/lecturer [/accordion] Yearbookhttp://commerce.nwu.ac.za/ForensicAccountancy
Forensic Accountancy
Jul 28, 2025 - Forensic Accountancy Forensic Accountancy [accordion], Your Path to Excellence, Your path to protecting integrity, uncovering truth, and fighting financial crime Are you passionate about detecting corruption, financial statement fraud, and economic crime? Do you want to develop the skills to investigate complex financial misconduct and contribute meaningfully to the protection of both public and private sector resources? At…, Why choose Forensic Accountancy at the NWU?, Multidisciplinary approach: Integrates accounting, law, investigation techniques, digital forensics, and interpersonal skills to prepare you for real-world financial investigations. I ndustry-aligned content: Developed in consultation with top forensic professionals, regulatory bodies, and industry experts. Real case exposure: Engage with local…, Core competencies you'll develop, Accounting & auditing expertise - Analyse financial statements, identify evidence to investigate fraudulent transactions. Investigative techniques - Conduct interviews, gather evidence, perform lifestyle audits, and apply OSINT (Open-Source Intelligence). Digital forensics & data analytics - Detect fraud in large datasets and recover…, Academic offering, NWU is the only university in South Africa offering a dedicated undergraduate and postgraduate programme in Forensic Accountancy., Undergraduate degree:, BCom Forensic Accountancy Duration: 3 years (full-time) Campus: Potchefstroom Curriculum Code: 5DDH01, Admission requirements, APS 36 Mathematics Level 5 (60–69%) English/Afrikaans Level 5 (60–69%), Honours degree:, BCom Honours in Forensic Accountancy Duration: 1 year (full-time) Admission: Successful completion of BCom in Forensic Accountancy degree, Postgraduate pathway, Further your studies with a Master of Commerce (MCom) or PhD in Forensic Accountancy. We also offer short learning programmes and continue to contribute actively to academic research in the field., Accreditation & Professional bodies, Institute of Commercial Forensic Practitioners For more information visit their website: https://www.icfp.co.za/ The Association of Certified Fraud Examiners (ACFE), South African Chapter For more information, visit their website: http://www.acfesa.co.za/ South African Institute of Chartered Accountants Please note: The BCom Forensic…, Career opportunities, Graduates are highly sought-after across multiple sectors: Professional Firms: PwC, EY, Deloitte, KPMG Corporates : Nedbank, FNB, Sasol, Investec Legal practices: Bowmans, Webber Wentzel Forensic firms : Nexus Forensics, Salient, Ligwa, Abacus, Stoneturn Regulatory bodies: Financial Intelligence Centre, Special Investigating Unit (SIU), FSCA,…, Short courses, Our short courses are designed to equip learners with essential knowledge and skills to prevent and combat commercial crime effectively. Each course spans six months in contact and distance learning formats. There are no registration fees, and all study materials are included. NB! Please note that these short courses are not degree qualifications…http://news.nwu.ac.za/grandfathers-farm-farminist-alumnus-grows-agriculture-business-social-media-roots